Introducing: The new look of Strategic Group
- StrategicGroup
- Apr 3, 2024
- 1 min read
Updated: Apr 10, 2024
Over the past decade, we have been proud of the progress Strategic Group has made in evolving and growing as we adapt to a changing landscape. To reflect the company’s own evolution, we have refreshed our visual identity to be a modern and sophisticated expression of who we are.
This refresh reflects our dynamism and strength while remaining true to our core of creative and unconventional—creating value others can’t by seeing what others don’t. We are excited to unveil our new visual identity which can now be recognized by our modernized logo and its various iterations.
Our refreshed logo reflects the evolution of our company and emphasizes our commitment to quality. A stylized triangle encompasses all avenues of our business while suggesting depth of quality and integration. It is a strong shape that is used in building great structures and the many diagonal stripes reflect our equally supportive team.
We are excited to share this new representation of who we are, and you can expect to see our new brand everywhere, soon.
It’s great to see a brand update that captures both the dynamism and the unconventional thinking at the core of your work. The new logo and Retro Bowl its variations really embody that forward‑looking energy while staying true to what makes the company distinct.
The new logo design of Strategic Group reminds me of the sleek graphics in Snow Rider. The evolution of their visual identity resonates with how Snow Rider continually upgrades its interface.